Are you attending the Marker.Com Vention at the New Cinema City, Rishon Lezion, May 2nd 2010?

Don't miss out on this fascinating workshop session that presents 3 successful local startup companies who will be sharing the most important lessons they have learned and wished that they had known when they started their businesses, in the session "Learning by Doing - CEO Lessons Learned in e-Commerce."

In addition three senior e-Commerce executives will each deliver a presentation covering key insights relating to Global e-Commerce. Each presentation is designed to provide you with essential tips that you can easily leverage for your business. 

Following the workshop you are invited to join the participants for Happy Hour Drinks courtesy of Plimus!

So be sure to join in to benefit from these great tips.

You can also get a free gift from one of our Plimus partners by dropping into our conference booth.

Here’s the full program:

14:15-14:30 – Opening by Charles Born, VP & Head of Marketing, Moderator

14:30-15:00 – Learning by Doing – CEO Lessons Learned in e-Commerce

The CEO’s of three successful Israel e-Commerce start-ups will share with the audience the key lessons they learned in their business careers that they wished they knew when they started.

15:00-15:15 – Global e-Commerce is Local e-Commerce. Considerations for Going Global - presented by Alex Danzberger, Head of Strategy and Business Development, Plimus

What are the issues and how do you solve them? The Internet deceptively gives merchants easy access to the world – but how do you get the world to beat a path to your door and buy your products if you don’t speak their language of e-Commerce. This presentation will explore the complex issues of local preference, regulatory compliance, payment types and currencies, marketing styles and partnerships you need to consider as you grow globally.

15:15-15:30 – Why won’t My Customers Buy? Behavioral Economics and the Psychology of the Online Sale - presented by Simon Jones, VP Strategic Solutions, Plimus

e-Commerce isn’t as easy as it seems. This presentation will review some key social, cognitive and emotional factors you need to be aware of in understanding the economic decisions consumers make when interacting with your e-Commerce site.

15:30-15:45 – Using Affiliate Networks to Grow Your Business - presented by Ofer Druker, CEO, Adsmarket

On the Internet – it’s no longer more feet on the street – you need more qualified users that sign in or order your services/goods you are offering. Learn how using affiliate networks can help to make your business successful and scalable.

15:45 – Closing remarks by Charles Born, VP & Head of Marketing

** Happy Hour with Free Drinks! **